Persona International is the pioneer provider for people’s skills development solutions in
Egypt, North Africa and the Middle East Region.

Our specialty is in organisational and personal development solutions through enhancing core competencies, providing professional certifications and tools on classifying behaviour,  thinking  patterns  and  specific job  competencies.  Our corporate performance development tools are internationally recognised for its effectiveness and versatility. All our solutions are tailored according to the needs of each market such as soft skills training, recruitment, coaching, image management and management consultancies.

Persona International is the first company in Egypt to provide professional executive coaching services, including CORPORATE COACHING FOR SENIOR EXECUTIVES, Personal Branding for Entrepreneurs and Business Owners, 360° Reach for Career Advancement & Job Search, Employee Empowerment, Women in Leadership positions, Personal Branding for Sales Executives, Comprehensive Reputation Management Programs for Corporations, Organizations and Teams

We set the benchmarks for the human resources professions  in  Egypt–by  highlighting  the  role  of  Human  Resources  functions and the significance  of talent development  with exclusive events. Our events include: the Persona International Regional Soft Skills Trainer Competition and Human Resources Masters  Awards. 

Persona  is  recognized  as  the first  company  to  offer  Professional  Careers  Advisory  and  Placement  Services  for post  graduate  students  and  professionals. We provide our talents across all fields with true opportunities to discover their unique skills and develop them further.  This novel initiative originated as a Corporate Social Responsibility endeavour.

Persona International  also supports  youth  development  programs  and  internship  programs  to  empower  the region’s future international talent pool. Join us today.

Persona International was recently awarded the prestigious HR leadership honour from the
HRD Congress-India 2008.

Our business partners and associates include: 
INSCAPE PUBLISHING, INC.-USA,
INNERMETRIX INTERNATIONAL – USA,
FIRST IMPRESSIONS – UK,
PERSONA GLOBAL – USA,
REACH COMMUINICATION CONSULTING, INC. – USA,
THE PROTOCOL SCHOOL OF WASHIGNTON, INC. – USA,
THE IMAGEMAKER, INC. – USA.